Project Description

Derby City Selfie

Derby City Selfie is a premier open-air photo booth and is the perfect centerpiece to any event. Guests can print, text, email and share their photos – instantly. Photos can be completely customized to add names, logos, borders and backgrounds.

Project Brief

Derby City Selfie approached SimpleLogic about establishing their business online. Using their new logo as an inspiration for their brand, they wanted a website that was creative, fresh and lively like their events. They also wanted the opportunity to show guests an image gallery of previous events they booked and the ability to book future events.

What We Did

Website Design
Responsive Design
Event Gallery
Social Media Integration
Search Engine Optimization

Open Air Photobooth Website Design

Responsive Design
Derby City Selfie’s website was developed in a responsive design to automatically detect the size of the users screen to correctly size the main navigation, images and content on any device.

Event Gallery
An event gallery was integrated into the site’s content management system. Derby City Selfie and upload and manage images of their events so site visitors can get ideas about how they can use their service.

Booking Events
The website was integrated with an online booking system to allow site visitors to review available time slots and pricing and the ability to book their services online.

Open Air Photobooth Website Design on a Mobile Device
Open Air Photobooth Website Design on a Tablet

Since the website’s launch, Derby City Selfie was listed on the first page of Google’s search results within 2 months and they have experienced a 210% increase in event bookings since before having a website.


SimpleLogic rescued my half-built site and created a digital property that sets us well-ahead of our competition. They are wonderful business partners.